Privacy policy

Last updated: 3 November 2026

This policy explains what personal data the MÜSİAD UK B2B Matchmaking website and mobile app ("the service") use, why, and what choices you have. The service is run by MÜSİAD United Kingdom ("we"), which is the data controller. You can reach us at info@musiad.uk.

Who uses the service

The service is for invited business users only: representatives of supplier companies, buyers, and the event organisers. It is not intended for anyone under 18. You cannot sign up yourself; an organiser or your own company creates your account and sends you an invitation.

What we collect

• Account details: your name, work email address, job title, the languages you speak, the company or organisation you belong to, and a protected (hashed) form of your password.
• Company profile (suppliers): company description, products, trade details, certificates, catalogues, logo and photos that your company chooses to publish.
• Meetings: who meets whom, when and at which table, and any note a buyer adds when booking.
• Technical data: a sign-in cookie that keeps you signed in, and the time of your last sign-in. Our servers and network providers also process IP addresses and basic request logs to deliver and protect the service.

We do not collect location data, contacts, advertising identifiers or payment details. The service has no advertising. The mobile app has no third-party analytics or tracking; the website uses Google Analytics only if you agree (see Cookies below).

Cookies and analytics

The sign-in cookie is needed for the service to work and is always used. On the website we also ask whether you agree to Google Analytics cookies (_ga, _ga_*), which tell us anonymously which pages are visited and how, so we can improve the site. They are set only if you choose Accept, and are kept for up to 13 months.

For Google Analytics we send no names, email addresses or links from your emails, do not measure organiser pages, and have turned off Google's advertising features and data sharing. Google LLC processes this data for us and may do so in the United States under the UK–US data bridge. The mobile app does not use Google Analytics.

The mobile app

• Camera: used only when you choose to scan another attendee's QR code. The picture is read on your phone to find the code; it is not saved and not sent to us.
• Offline copy: the app keeps a copy of your own meeting list on your phone so you can see it without a connection. It is removed when you sign out or delete the app.

How we use it and why we are allowed to

• To create your account, let you sign in and keep the service secure (our legitimate interest in running the event safely).
• To show supplier profiles to invited buyers, and to let buyers book meetings (our legitimate interest, and that of your organisation, in arranging business meetings at the event).
• To send you service emails: your invitation, password links, and confirmations or cancellations of your meetings. We do not send marketing emails through the service.
• To give the organisers an overview of registrations and meetings so they can run the event.

Who can see your data

• Buyers who are signed in can see approved supplier profiles and the names and job titles of the representatives they can meet.
• Suppliers can see the name, job title and organisation of buyers who book a meeting with them or show them their QR code.
• Organisers (MÜSİAD United Kingdom staff and volunteers with an administrator account) can see all accounts, profiles and meetings.
• Service providers that work on our behalf: our hosting and network providers, our email delivery provider, and Google Analytics on the website if you agree to it. They process data only to provide their service to us.

We do not sell personal data and do not share it for advertising. Some providers may process data outside the United Kingdom; where that happens we rely on the safeguards the law requires.

How long we keep it

We keep accounts, profiles and meeting records for the event and for up to 12 months afterwards, so that participants and organisers can follow up, and then delete them. You can ask us to delete your data sooner.

Your rights and how to delete your account

You can delete your account yourself at any time, on the website or in the mobile app: sign in, open My account (your name at the top of the page) and choose Delete my account. Your account and personal data are deleted straight away.

Under UK data protection law you can ask for a copy of your data, ask us to correct or delete it, and object to or restrict how we use it. To use any of these rights, or to have your account and data deleted, email info@musiad.uk from the address you sign in with. We will answer within one month. Suppliers can also edit or remove their company's products, certificates and catalogues themselves at any time.

If you are unhappy with how we handle your data you can complain to the UK Information Commissioner's Office (ico.org.uk).

Changes to this policy

If we change this policy we will update the date at the top of this page.